Professional Documents
Culture Documents
BALANCE
ARCHITECTURE & DESIGN
ZELL AM SEE
FOOD CULTURE
Publisher
Mavida, Balance Hotel & Spa
Kirchenweg 11, 5700 Zell am See, Austria
Phone 0043 6542 5410, Fax 0043 6542 56760
info@mavida.at, www.mavida.at
A TOUCH OF SIMPLICITY
MAVIDA A TOUCH OF SIMPLICITY EDITORIAL
A TOUCH OF SIMPLICITY
Creating harmony is the meaning of all the significant things we do. The
prerequisites for this exist where life is accommodating and straight-
forward, but not monotonous. The necessary inspiration comes when
you can discover the world without forgetting yourself.
Herbert Bren
Hotelier
MAVIDA A TOUCH OF SIMPLICITY CONTENT
7–19
Life/Balance
THE
INNER
GAME
Life is an art form.
7–19 21– 35
Balance Architecture & Design
21– 35
Life and Work/Architecture & Design
37– 51 53–57
THE Zell am See Food
THIRD
SKIN
Space is our constant companion.
37–45
Life and Art/Zell am See
OBJECT
OF
DESIRE
A sea of brilliant blossoms on mountain meadows
46–51
Impressions of Zell am See from Anka Bardeleben
53–57
Life and Enjoyment/Food
A
SUBTLE
DELIGHT
Cooking is an exceptionally creative, artistic act.
MAVIDA A TOUCH OF SIMPLICITY BALANCE
MAVIDA A TOUCH OF SIMPLICITY BALANCE
THE
INNER
GAME
TEXT MARC ALEXANDER HOLTZ
PHOTOGRAPHY ANKA BARDELEBEN
Living life in harmony is an art to be respected. The array of stimu- to overcome the struggle and the time remaining between now and
lation, seductions and attractions make life worth living and offer reaching your goal. Gallway developed his mental training in the
us diversion. The numerous challenges and responsibilities we face late 1980s, moving from sports to American corporate manage-
constantly distract us from the focus on body and soul, leading us ment and eventually into the personal realm. Since then coaching
to unconsciously neglect the important things. There is always the has become a tried and tested tool to improve perception. It trains
danger of being distracted from ourselves. Luckily it is in our nature our ears to listen to our inner voice and opens our eyes to our own
to return to our paths once we’ve lost our direction. We start personal needs as well as flaws.
listening to our inner voice again. And, in the best case, we return
to our intuition, to feeling what is good for us. A need is the recognition of a flaw coupled with the desire to
eradicate it. Everyone has shortcomings that he or she would like
Tim Gallway developed a new kind of sustainable body training to change, be it appetite, lack of exercise, restlessness or lack of
in the late 1960s: coaching. He knew that the opponent in your direction. Equilibrium means different things to different people.
head is worse than any opponent on the opposite side of a playing That is why the MAVIDA’s spa area offers an extensive, varied ran-
field. Through his experience in tennis and golf, he determined ge of treatments for every guest, combined with in-depth consulta-
that an athlete’s performance depended on far more than mere tion. We treat needs, or, you could say, flaws. The goal of every
technique. In professional matches, mental fitness is just as impor- treatment is explained at length.
tant for a successful game and reaching goals. Gallway started refe-
rring to this as the “inner game.” He was convinced that he could
overcome, or at least reduce, internal personal obstacles that stand
in the way of superb performance – without having to worry about
an athlete’s technique. He believed in the potential of unused talent
and personal reserves and wanted to unleash them. To put people
in a state of inner equilibrium he believed in addressing them in
their current states – mentally, spiritually and physically, with all
their flaws. Gallway didn’t lecture or preach – he simply wanted
people to understand their own strengths and weaknesses so they
could make the best use of them. Taking the first step means
surrendering your own position. Giving something up to get
something you want takes courage and willpower, because you need
MAVIDA THE INNER GAME BALANCE
Our aim is to have guests find a way back to their equilibrium in a ness in the long run. Often they ultimately rob us of sleep and time, The American neurologist and psychologist Dr. John C. Lilly de rently luminous liquid shell, which Sha developed specifically for
short time. MAVIDA maintains the strict policy of focussing on the balanced eating, and hinder mental and physical exercise. veloped the Samadhi floating bath, better known as the Floata his bed. The shell creates a moiré effect – two strips of fabric with
essential. No matter where our guests come from, we want them rium, which enhances the senses. The word samadhi comes from striped designs that are overlapped. The same phenomenon is also
to relax, recharge their batteries and feel well. This is why MAVI- The daily flow of habit leads us down an arbitrary path and rarely the Sanskrit and describes the state of becoming one with one’s created when two similar waves in water or sound cross each
DA takes the intimacy of different mentalities into consideration. requires making conscious decisions. A certain mindfulness is ne- surroundings. As soon as the temperature of the water, the floating other’s paths. At certain points the two waves reinforce each
Even the treatment rooms’ neutral atmosphere is not disturbed by cessary to make our own actions more deliberate, more conscious bath, the room are the same, it is impossible to differentiate the other; at other points they negate each other. The effect in the
colour. Our focus is on the human being. and wiser. Mindfulness means becoming aware of your life again, body from the air and the salt bath: forty-five minutes in another “Blue Box” suggests a visual infinity for the human eye. Meanwhi-
regardless of habit. And not just your life but also yourself, your world in which one comes back to oneself, preferably for a longer le, the user can enjoy the sound massage, the enveloping cloud of
We offer immediate relaxation: two to three days of intense re needs and your actions. When we become conscious of emotions, time. Salt water is essentially the origin of life. It is pure sun and warmth and the aesthetics of the play of light. The user can thus
juvenation for those who cannot take that two-week Caribbean thoughts and actions, we become aware of our natures and learn to light energy in liquid form. The German word sole, for salt water, reach an Alpha state between sleep and wakefulness. Everything
holiday. Our in-house personal trainer can even create an indivi- understand them. Mindfulness is necessary for our sense of direc- is derived from the Latin sol, meaning “sun”. NASA tested the salt- still registers but is not judged or analyzed, “just” received and inte-
dual exercise program guests can do at home, independent of tion. It guides our actions and leads us back to what is essential. water bath to see how long exposure to weightlessness affects astro- grated in itself. The Alpha state unleashes creativity and opens blo-
fitness equipment – those concerned with spinal injuries have access People can decide for themselves the sustainability, intensity and nauts in space. Their research revealed that the pulse within the ckages.
to practical insights as well as the knowledge that 10 minutes of quality their lives bring them as well as choose how to follow goals brain is reduced to the level of theta waves. The brain normally
regular training per day are sufficient to prevent disc injuries, for and where these lives will lead. Those who live consciously leave emits theta waves only during trance states, meditation or hypnosis. In Italian, la dolce vita means “the sweet life”. “MAVIDA” comes
example, over the long term. less to chance. Those who know their interests and needs and Floating is thus comparable to a mental journey into your inner from colloquial Spanish and describes the art of enjoying life. It is
understand their perceptions’ possibilities will recognize the path to self. The observer and the observed are one. not important how you relax. For inner balance it is simply impor-
Those who strive to return to their inner selves have no other opti- their goals. Those who are conscious learn to experience the tant that you relax. The things we have, the things we know, and
on but to let go of old habits. The things we can do to retain our senses and know when to relax in order to avoid upsetting their A research study by the Fraunhofer Institute on shamanistic ritu our performance depend on how we treat ourselves. It is said that
internal order depend on willpower, perception and habits, all of internal equilibrium. People and their weaknesses are as varied as als inspired the sound researcher Sha to develop his Alpha bed. life is “nothing but the art of creating the right results from the
which were formed in the past. Every habit is a good habit when our paths back to our own inner selves. The body of the bed is made of light fibreglass material in the wrong conditions.”
we acquire it; that is why we establish them. Habits then form shape of a half-moon. It develops its effect through gentle repeti-
structures that create an effortless routine and enable superb perfor- tive motions. Your own breathing rhythm creates motion in the
mance. Positive habits are those that are useful today and cause bed, which in turn calms the body. Music is delivered through two
no damage in the long term. The very fact that habits satisfy our points and affects the entire body, like a vibration massage. Through
need for security and direction is what makes it so hard to break the music, the guest is enveloped in a three-dimensional sound
them. Conscious action means deciding on goals in life regardless cloud. The Fraunhofer study’s most obvious finding was that re-
of habit. And yet no habit is in itself good or bad. It is the unexa- petitive, small-amplitude motions can lead to a trance state. The
mined habit that leads to personal weakness, or can cause weak- “Blue Box” at the MAVIDA Spa is an elliptical box with an appa-
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MAVIDA THE INNER GAME BALANCE
12 13
MAVIDA THE INNER GAME BALANCE
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MAVIDA THE INNER GAME BALANCE
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MAVIDA DIE INNERE STIMME
MAVIDA BALANCE
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MAVIDA A TOUCH OF SIMPLICITY ARCHITECTURE & DESIGN
MAVIDA A TOUCH OF SIMPLICITY ARCHITECTURE & DESIGN
THE
THIRD
SKIN
SPACE
IS
OUR
CONSTANT
COMPANION
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
TEXT MARKUS WINGS DETAILS MATTER: AUTHENTIC RUSTIC WOOD AND SLEEK DESIGN CREATE A SPACE FOR PURISTS.
PHOTOGRAPHY ANKA BARDELEBEN
WOOD FLOORS AND ONE-OF-A-KIND ROUGH-HEWN SEATING CREATE AN ATMOSPHERE WHERE DESIGN AND NATURE COEXIST AS A TACTILE EXPERIENCE.
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
The third skin thus possesses a definitive function – one that is When a spatial atmosphere radiates peace, we can be at one with
trivial at first glance, but existential upon closer examination. It ourselves. We give in to the effect without consciously paying at-
serves to bring us contentment in the place we call home, and tention to the architecture. Yet the more clearly we observe them,
imparts a feeling – even a temporary one – of refuge, warmth and the more the sources of this effect reveal themselves. In this way,
orientation to the four walls in which we find ourselves. A home we cannot only freely surrender to a space’s effect on us, but also
that we feel. Alongside questions of taste, as is the case with the to enjoy it in all of its functions and decode the ways it affects us.
second skin, here it also comes down to the conscious use of high-
quality materials. So that what we touch actually touches us. The conscious recognition of spatiality serves our need for orien-
tation. We normally need a distance of five paces to assess an unfa-
It’s no coincidence when a space influences our experience of miliar space. This takes place more in the subconscious. If it takes
life, inspires us and conveys a sense of security and protection. longer, the feeling of alienation or prolonged disorientation can
On the contrary, experiencing these effects subconsciously re- influence our sense of well-being. Regardless of where, whether in
quires extreme attentiveness in the choice and composition of ele- the entrance area or the restaurant, or the spa, MAVIDA guests
ments in our built environment, a conscious examination of our should be able to orient themselves quickly.
needs on the part of the architect. MAVIDA’s architectural concept
was guided by the “designed to stay” principle: spaces that make Architecture and design can serve to guide us through their func-
guests want to remain in them. These spaces possess a predomi- tionality, forms and symbols. They can also seduce us. It is well
nantly sensual effect on guests beyond their rationally perceptible worth spending a moment just observing, and to give this moment
functionality. Here the rigid separation of individual areas has been meaning – how things feel in a space, how they can be touched,
done away with. A bathroom doesn’t feel like a wet cubicle, but what they really look like, what kind of view a window allows to
instead also serves as a place to dwell. Lighting effects as well as the outside, or the light that enters through it. The view from a
materials like flooring, woods and fabrics are all consciously desi- window is like a framed picture. We ultimately change the framing
gned to work against breaks between different functional areas, and with each movement through a room we are looking out of. It is
affect us subconsciously like a skin that safely encloses us. only when we move through a particular spatial configuration that
we can fully comprehend the elements, placement of fixtures, their
relationship to one another and differences in colour, and finally
establish the desired orientation.
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
Every space has its own fathomable identity and essential character. Whether or not a room or a building functions for us as a unified
It is comfortable, well-kept and transparent. It has its own colour whole, if it is coherent, if we can embrace it and comprehend it, all
accent and lighting atmosphere. Our motives and interests, howe- depends on our personal experience. A relationship to the „third skin“
ver, are what shift things in a space, change them, or move some- is something we find when the space seems trustworthy enough to
thing in them. Through our actions, we give the objects in a space allow us to be taken in by its charm, or also when the space awakens
meaning and establish a relationship – we rest, sleep, eat and linger a feeling, a sensory stimulus, or an instinct in us that promises the
there. Direct contact with a space’s objects and fabrics, in additi- possibility of inhabitation – the feeling of being at home.
on to their colour and form, can evoke emotions. Individual objects
vary in temperature, surface texture, or in their reminiscence of Good design and successful architecture cannot normally be de-
similar haptic experiences from the past. Our sensual perception scribed as the sum of their individual parts. They provide us with
also differentiates between natural and synthetically manufactured spaces to which we ascribe quality and value, and discovering their
materials. One hundred percent pure new wool offers a different secrets is definitely worthwhile.
tactile experience to that of man-made fibres. Natural substances
and materials such as shale or laverock impart a different mood to
laminate or ceramic tiles. Their natural extraction embodies a kind
of reliability, because we can identify, relate to, and recognize them.
We trust in their origins, properties and purity. If 70 percent of the
materials used in MAVIDA come from the surrounding area, they
not only create a calming natural atmosphere, but also establish a
regional connection, an identity and a consubstantiality that origi-
nates in unadulterated nature.
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
Space is not organized strictly according to function, but to allow an uninterrupted flow of light and material.
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MAVIDA THE THIRD SKIN ARCHITECTURE & DESIGN
THE VIEW OUT THE WINDOW IS LIKE A FRAMED PICTURE. A FLUID GIVE-AND-TAKE OF SPACE, FROM OUTSIDE TO INSIDE.
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MAVIDA A TOUCH OF SIMPLICITY ZELL AM SEE
MAVIDA A TOUCH OF SIMPLICITY ZELL AM SEE
OBJECT
OF
DESIRE
A sea of brilliant blossoms on mountain meadows
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MAVIDA OBJECT OF DESIRE ZELL AM SEE
People want freedom; they long for clear air and clean water. Nature
is our soul food; it serves our need for distance and seclusion. Becau-
se our lives are full of change, we long for something consistent.
That is why nature is our space to relax and recharge. But most of
“modern” society can only experience nature recreationally.
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MAVIDA OBJECT OF DESIRE ZELL AM SEE
The nature preserve at the southern end of lake Zell. A mountain guesthouse on Kapruner Tal.
Even the Romans realized that regularly taking the waters in a na Zell am See is located in the middle of Arcadian surroundings going The untouched scenery – made up of pastures, solitary Alpine lakes South of Zell am See, the partially snow-covered mountain peaks of
tural setting led to improved well-being and a prolonged life back 4 billion years. Here you can find truly authentic landscapes, set between majestic mountains, thunderous waterfalls and quiet the largest nature preserve of Central Europe, the Hohe Tauern, rise
time. They believed that taking care of the body also served to the world’s largest ice cave, rocks that running water has polished forests – forms a landscape of ancient healing powers. Places like to meet the sky. They are a part of the Central Alps. You can reach them
enhance thought, contemplation and meditation. Today, a swim in for millennia, secret paths and roads as well as largely untouched this were once held sacred because of their awesomeness. “Holy” via the famous Großglockner mountain pass. At its summit lies the
the opaline waters of the pristine Zeller Lake in view of surrounding flora and fauna. It is the perfect setting to just take it all in and sites, scattered all over the world, serve to feed the soul. Mounta- Großglockner Mountain at 3,798 metres, Austria’s highest peak.
mountaintops can also serve our need for well-being. Natural just wander away from the everyday. Between the mountains and in peaks in particular were symbolic of the union of heaven and
pleasures may not make us live forever, but they do prolong life – the plains lies an area of natural simplicity – a contrast to our ever earth. Zell am See is surrounded by mountain ranges: in the north
no one can dispute that.MAVIDA is located in the traditional town shifting, accelerating urban life. Like MAVIDA, this landscape lie the limestone Alps like a rocky sea, towered over in the east by
of Zell am See. You can go on an unhindered stroll through the invites you to come and relax. the sparkling ice of the Hochkoenig. Rugged and cragged, these are
broad pedestrian zone lined with grand old buildings. A six-kilo- full of ravines and caves that have still not been fully explored.
metre long tunnel keeps out all through traffic.
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MAVIDA OBJECT OF DESIRE ZELL AM SEE
View from the summit of the Kitzsteinhorn. Behind this row of trees lies lake Zell.
Zell am See is located on a peninsula between the Zeller Lake and season’s first powdered snow even in the autumn. All year round During the summer months you can recharge your batteries just experience how the power of water is converted into energy. The
the slopes of Schmittenhöhe, the area’s most spectacular vantage there is an almost three-kilometre long cross-country ski loop on as reliably. Many adventures are possible – from rafting to surfing; surrounding area – especially in the elevated regions – is authentically
point. The biological diversity is just as impressive as the lake’s the glacier, where, at an altitude of 2,900 metres, workout condi- from mountain biking to parachuting. With a glider or paraglider beautiful and pristine. Exercise in the mountain air gives many
purity. Surrounding swamp and reed areas ensure that the water tions are ideal. All routes feature lush nature and the “Alpine” expe- you can fly over golf courses and take in the lush green meadows visitors a feeling of freedom as well as an impressive view.
quality remains consistently high. rience. Those who normally prefer ice-skating can do just that on and forests that ascend high up on the slopes until they reach the
the Zeller Lake, which reliably freezes over in winter. clouds. The Hahnenkogel Mountain at 1,854 metres is the highest Nature has been an object of desire for us ever since the Romantic
In winter this region is a paradise for Alpine sports, with 130 forested peak in Europe. From May until November, nature lovers era. We constantly long for it. And when it is fulfilled it puts an end
kilometres of slopes for skiers, snowboarders and freestylers. Fur- can experience a paradise of romantic hiking trails and bike paths. to all desire. But which of the two is the greater tragedy: Not to get
thermore there are several hundred kilometres of cross-country ski Mountain railways comfortably transport you to higher regions; what you want or to get it after all? If there is real fulfilment, is
trails. In the region’s local mountains, the Schmittenhöhe and the lifts and the Glacierjet ease your way up to the summits. You can there real joy – deep inside, sheltered, in what is our actual home?
year-round skiing area of the Kitzsteinhorn invite you to go on reach the Moserboden Lake, a water reservoir, via Europe’s largest
snow hikes through the forest’s deep snows. You can experience the open funicular railway. Here, at 2,040 metres altitude, you can
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MAVIDA OBJECT OF DESIRE ZELL AM SEE
Zell am See
46 47
MAVIDA OBJECT OF DESIRE ZELL AM SEE
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MAVIDA OBJECT OF DESIRE ZELL AM SEE
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MAVIDA A TOUCH OF SIMPLICITY FOOD
MAVIDA A TOUCH OF SIMPLICITY FOOD
THE
ART
OF
SUBTLE
DELIGHT
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MAVIDA THE ART OF SUBTLE DELIGHT FOOD
56 57
MAVIDA BALANCE HOTEL & SPA MAVIDA
58 59
MAVIDA RELAXATION BY DESIGN BALANCE HOTEL & SPA
62– 65
Balance RELAXATION
BY
SPA
BODY
&
MIND
An intensely relaxing experience, a chance to let go of stress and
care, embracing body and soul in an environment that combines
innovative technology with age-old wisdom. DESIGN
66–67
Architecture & Design
LOBBY
AND
GUESTROOMS
The MAVIDA was designed to cosset the eyes and touch. Simulta-
neously intimate and open, textures are natural, and often locally
sourced: wood and stone surfaces in the lobby as well as guest
rooms, gentle light and amazing balcony views of the Alps.
68–69
Food
BAR
LOUNGE
MAVIDA`s bar/lounge right by the fireplace is one of the most
established hotspots in the region.
RESTAURANT
Food can be more than a source of pleasure: it can be sustenance
for the soul, an integral part of a rejuvenating stay at MAVIDA.
The restaurant features the utmost in freshness, staying true to
the region’s traditions while innovating extensively to deliver menus
tailored to guests’ desires and dietary needs.
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MAVIDA RELAXATION BY DESIGN SPA
MAVIDA is Relaxation by Design – your path to personal balance. Massage and Relaxation Therapy can be adjusted to your particular needs.
62 63
MAVIDA RELAXATION BY DESIGN SPA
The floating pool rejuvenates body and soul.. The high-tech space of the Blue Box includes deep-relaxation beds and uses your own
breathing rhythms to provide antistress therapy.
The sauna complex includes Finnish and aromatic steam baths, a solarium, and a rest & relaxation area. The indoor pool uses light and colour displays to provide a captivating experience, the unique Sonaspray system enables an echo-free atmosphere.
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MAVIDA RELAXATION BY DESIGN ROOMS & SUITES
The ample guestrooms feature modern design and highly tactile natural wood and stone finishes from the region, centered around the guests.
66 67
MAVIDA RELAXATION BY DESIGN BAR LOUNGE RESTAURANT
The bar is built around a fireplace, offering diversion in a relaxed atmosphere. Chef Matthias Stalzers fresh, authentic cuisine combines with a generous wine cellar to meet your needs simply and naturally.
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MAVIDA RELAXATION BY DESIGN BALANCE HOTEL & SPA
Whether for a short weekend or a more prolonged stint, maximum relaxation, de-stressing and pampering is the focus.
70 71
MAVIDA A TOUCH OF SIMPLICITY INDEX
INDEX
Publisher Translation Models Distribution
Mavida, Balance Hotel & Spa Eve Hurford, Ralph Martin, Hattie Spence Hana Knizova (www.scouteen.cz) Exclusively available at Mavida, Balance Hotel & Spa.
Kirchenweg 11, 5700 Zell am See, Austria Peter Lacey (www.selectmodel.com)
Tel. 0043 6542 5410, Fax 0043 6542 56760 Concept Copyright
info@mavida.at, www.mavida.at design hotels AG Styling © 2006 Mavida Balance Hotel & Spa
Hair & Make up Contents may not be reproduced without permission
Editorial Director Creative Director Anne Krarup (www.m4motion.de) of Mavida, Balance Hotel & Spa.
Matthias Hüttebräuker, design hotels AG Michael Schickinger, design hotels AG Foodstyling
Christoph Hoefs by liganord
Editorial Manager Art Director
Sina Beck, design hotels AG Sabine Berens Special Thanks for support
Schiesser AG, www.schiesser.com
Editor in Chief Finishing Christian Stemmler (www.m4motion.de)
Kimberly Bradley Gregor Orlowski Wolfen Germany, Jacqueline Huste (www.wolfengermany.com) &
Jennifer Bressler
Text Photography
Marc Alexander Holtz, Markus Wings Anka Bardeleben
Attila Hartwig, Kristina Weinhold
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MAVIDA A TOUCH OF SIMPLICITY MAVIDA BALANCE HOTEL & SPA