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TOYOTAS TEAM
CULTURE
Behavior
Presented by
Group One - Team
10
THE
THINKTANK NEWS
COLOMBO EXCLUSIVES
FEBRUARY EDITION
TOYOTA
TIMELINE
200
8
199
7
193
7
Toyota
Motor
Co., Ltd.
establish
ed
Prius, the
world's
first massproduced
hybrid car
201
3
Toyota
surpasses
GM as the
top-selling
carmaker
201
4
Sales of
9.98 million
units (2.4%
growth)
makes
Toyota the
#1
automaker
Theyre Going
for It: Toyota
to sell 10.32
million units
making them
the first
automaker
ever to
surpass 10
million global
sales!
Each person
fulfilling his or her
duties to the
utmost can
generate great
power when
gathered together
- Kiichiro Toyoda
The Think Tank Presents - Toyota's Team Culture
Theoretical Perspective.
Organization Culture
A system of shared
meaning held by
members that
distinguishes the
organization from
Team Orientation
Team
A group whose
The degree to which
in performance that is
organized around
of the individual
individuals
inputs
other organizations
The Think Tank Presents - Toyota's Team Culture
Continuous
Improvement
Challen
ge
Genchi
Kaizen
Genbuts
u
Respect
Teamwo
rk
Factory work
arranged around
work teams
Training provided
through work teams
Emphasize on
efficiency and cost
reduction
Production
reduced by 17.5%
Revenue loss of
21.9%
Impact to Toyota
in
2009
Trust
Team Effectiveness
Employee Satisfaction
Case Perspective
Team Culture and Toyota
Success
Respect for people in
recessionary times
DCH to Adapt Toyota
Culture
The Toyota Way & SriLankans
FY2010 Results of Employee Satisfaction Survey, adapted from Toyota Relations with Employees (2014)
10
POSSIBLE RISKS
Case Perspective
Team Culture and Toyota
Success
Respect for people in
recessionary times
Failur
e of
nolayo
ff
polic
y in
2012
Hit to
the
profitabil
ity from
nolayoff
policies
in 2010
Hit to
Toyota
s
Goodwi
ll
11
KIA
TOYOTA
TOYOTA
BMW
BMW
HONDA
HONDA
Custom
er
Figure.4 - DCH BUSINESS MODEL adapted from information found on the DCH
Corporate Website, http://www.dchauto.com/
12
DCH
Toyot
a
Groom in
Relationship
Individualistic
Religion
Oriented
Logical
Believe
Harmony
More
Free from
co
ntrollability
constraints
with
environment
TEAM CULT
URE
13
Individual
Sources
Habit
Economic
factors
Fear of the
unknown
Organizatio
nal Sources
Structural
inertia
Group inertia
Threat to
expertise
14
15
Case Perspective
Team Culture and Toyota
Success
Respect for people in
recessionary times
DCH to Adapt Toyota
Culture
The Toyota Way & SriLankans
Collectivis
m
Toyota Way
values
traditional
Japanese
management
practices
Trust and
respect
for people
Lean
manufa
cturing
Flexibilit
y and
long
term
thinking
The Think Tank Presents - Toyota's Team Culture
16
* Collectivism
- Legacy of social and legal
frame work support favor
this
- strong sense of group and
family loyalty
* Cultural orientation
supported by shared
values
* Social accountability
over quick achievement
of
* Higher prospects by
individuals
The Think
Tank Presents - Toyota's Team Culture
17
would
like to
hear
from
YOU!
The Think Tank Presents - Toyota's Team Culture
18