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impact the instruction will have on the learner (p.90). Objectives are
Measureable? No Yes
Tangible? No Yes
Abstract? Yes No
Long-Term? Yes No
A goal is a broad, general statement of a desired outcome with no duration or
completion times stated. Objectives are specific detailed statements of
outcomes. Goals are dependent on objectives to be accomplished to be
achieved. An objective is more than one task that needs to be mastered in order
to achieve a goal. Objectives need a goal established to justify mastering the
tasks. Objectives need to be observable and measurable to determine mastery of
content.
A individual can state their goal is to be a rock star, but without accomplishing the
objectives that would lead one to never accomplishing this goal. Objectives of this
goal would include learning to play an instrument or sing, reading and writing
music, marketing the product and many more. Goals are not presented with a
time line for completion. One could successfully complete all the objectives of
becoming a rock star but never achieve the goal of becoming a rock star, which is
the case for most who choose this goal.
Audience: Describes the intended learner or end user of the
instruction
Example 2:
After completing the training for hiring new employees, the
trainee will be able to employ staff that fits the companys
policy for hiring with a 80% or more retention rate.
Example 3:
The students can solve one-step and two-step problems
involving addition, within 1,000 using strategies based
properties of operations without any errors.
References
Brown A., Green T. D., (2011). The Essentials of Instructional Design, Connecting
Fundamental Principles with Process and Practice. Pearson (2nd ed ).