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Strengths Weaknesses

Clear policy wordings and conditions. Lack of presence in rural and semi-urban areas
Cashless access to the best 10,000 doctors and Lack of advertisement, so most of the customers
4500 hospitals in over 800 cities. are not aware of the Apollo Munich Health
One of the fastest claims settlement in the Insurance
industry
•Over 80% of existing customers renew their policy
every year
Apollo has a long and strong history of solvency,
financial stability

Opportunities Threats
Increased competition with more companies
Vast untapped market as health insurance
entering the Health insurance sector
penetration in India is very low
Changes in Government policies affects the
Customers are increasingly becoming aware and
premium charged for different products
educated about the health insurance need and its
importance Cut throat competition from companies like Max
Bupa, Star Health, ICICI Lombard and Bajaj Allianz
Diseases and Medical costs are on the rise leading
to market growth

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