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Turbocharging India’s B2C Cross-border Exports

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GLOBAL OPPORTUNITY

UK Germany Leather goods,


5% Japan 3.5 Bn
Saudi 6% 4%
Arab UAE Handloom &
Netherland 6% 23% Handicraft, 1.5 Bn
7%

Hong Apparel,
Kong Gems & Jewellery, 0.26 Bn
8% 20.24 Bn

Others, 0.5 Bn

China
9%
Singapore, 9%
USA,23%
B2B exports mapped to Retail Categories

2016 Indian Exports to Major Countries (USD 302 BN)

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Eunimart Value proposition and risk analysis
• End to end Logistics – 50% cost drop
• International payments repatriation -
• Lack of access & insight into the
3% cost drop markets, marketplaces and
• Competitive Pricing per Channel
categories
• 16 years Historical Sales Data -
predictive sales and variables affecting
02 • High Operational Cost makes
products non competitive
sales
• Content Analysis and Scoring via
• High regulatory complexity and Low
Automated NLP tool transparency of process
• Portfolio Analysis via BI tool

Competitive Advantages USP Barriers to Entry

• 10+ marketplaces, 22+ channels, 4 continents


01 •

Full integrated - No extra cost
Increase sales by 100% within 6 months
03
2
Eunimart Value Add – 360 degree Support

Orders and Multi-Channel Automated Pricing,


Multi-Channel Content, Portfolio
Inventory Shipping and
Management Analysis & Sales
Management Payments
Insights

Increase sales by
Increase sales 2X Increase sales by Increase sales by
43%, reduce costs
50% 50%
by 50%

* Detailed information available in annexure

3
Where we are today

• 400+ Small & Medium Businesses


• 300+ Brands
• 70% Manufacturers

• 22+ Ecommerce Channels


• 60+ Countries
• Global Payment Partners
• Smart Logistics Partner
• Full integration, Automated listing,
Orders, Inventory, Logistics, Payment

BIG DATA + NLP analysis


Predictive sales analysis, Content scoring &
analysis, Portfolio analysis, Competitive pricing
Reviews
“We are excited to work with
Eunimart sellers, provide a new market “Payoneer is delighted to Partner with
for your products, and learn with you Eunimart to evangelize the Indian Seller
as you grow!” market to sell
Mark Dorsey, COO Globally”
Gaurav Shishodia,
Director, Business
Development

“We are pleased to announce a strategic partnership with


“We are excited to work with Eunimart. Mayflower’s expertise in linguistic services
combined with Eunimart’s proficiency in cross-border
Eunimart with a vision to provide ecommerce, is a definite accelerator in our mission to help
María Ascencao, a global platform to scale your Indian merchants find new opportunities and success in
Head Commercial global markets”
International Marketplace businesses.” Madhuri Hedge, CEO
America
5
Market Size & Potential

US$ 451 BN
US$ 1 TN US$ 307 BN
2021* 2016
Cross border
ecommerce From
India 2016
US$ 2.7 BN

B2B Exports from INDIA mapped


to Retail Categories
US$ 60 BN

GLOBAL Overall Exports from India


Cross-Border Ecommerce 6
Eunimart’s Value Addition
WIN-WIN: Through automated
cross-border ecommerce we cut
2016-2017 out the middlemen and sell the
same product for 1.5X, thereby
$ 15 passing 1.5X value to the end
customer and 0.5X value to the
seller and increase overall sales
by 50%

$ 10
US$ 307 BN
Overall B2B
Exports
from India Buying Global
Exporter Importer Distributor Retailer US$ 90 BN
House Buyer
Potential
$ 14 Cross-Border
US$ 60 BN $ 10 $ 18 $ 22 $ 26 $ 30
Ecommerce
Retail Sales
Categories outbound
Growing at
B2B Exports from India
10% CAGR
from India 3X growth in final selling price in traditional distribution
methods means we leave 2X money on the table
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Potential Growth Story

Target Market Captured Market Commission Revenues 90 MN orders


Size: 5% (3%) Processed

US$
US$ US$
90 BN
4.5 BN 135 MN

Average Selling
Price per order
= $ 50
5% 3%

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Eunimart Backend Engine

Inventory Analytics &


Management Intelligence

Eunimart UI Portal Data


3PV Collectors
Adapters

Core Engine

Messaging Order
Queue Management

Third Party Vendor & Market Place


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