You are on page 1of 19

BUSINESS PLAN

COVER PAGE
 Company logo and company tag line
 Name of the company
 Special Features (Interesting/important part)
 Address and phone number
 Name, Titles, Address of the owner
EXECUTIVE SUMMARY
Description of the Business
Strategic Direction
Market
Marketing
Management
Financial Aspect
I. OPERATIONS
PLAN
I-A BUSINESS
DESCRIPTION
 Vision of the Company
Legalities (business form)
 Business Type
When your business will be open?
Future Projection of your business
 Business features (picture of the business)
I-B Location
 Site Location/ Physical Plan
 Reason why did you choose
your location
 Background information of
your site
Location Analysis Worksheet
I. Address
II. Contact Person
III. Square footage/cost:
IV. Diagram/ Site Plan
I-C Supply Chains
Detailed description of your product from
raw materials to finished item
 What raw materials are used, how much do
they cost, who are the suppliers, where are
they located and why did you choose them?
 Include cost breakdowns and rate sheets to
back up your statements
 Suppliers details; terms and conditions
I-C Production Workflow
Step by step description of how your
product or service will be made
 Describe the process of business operations
 Time frame of production
I-D Assets

 Detailed the equipment,


furniture, appliances, vehicles,
machineries and other
materials in your business
II. PRODUCTS/ SERVICES

Product Description/ Special


Features with pictures
 Price of the Product or
services (comparison to other
product)
II. MANAGEMENT PLAN
II-A Ownership Structure
Sole, partnership or corporation
II-B Organization and Management
Team
 Information of the owner ( include
percentage of shares), present each members
'qualifications and experience
 Organizational Chart with descriptions of
departments and key employees
 List of Personnel (Outline the duties and Job
descriptions)
 Employee benefits and compensation
 Resume
III. Marketing Plan
III-A Market Information

Identifythe Target Market and


target market size
 Competitors Details
III-B Marketing Strategies
 Packaging
 Promotional styles/advertisements
 Content of your promotion
IV. SALES PLAN
Unique Selling Propositions
 SWOT Analysis
Selling presentations/ strategies
V. FINANCIAL PLAN
ProjectedStatement of
Comprehensive Income
 Statement of Financial
Position

You might also like