CREATIVE WRITING

Topic: Writing Backgrounder

Unit-1

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 Course Objective

• To understand Creative Writing.

• To be aware about Writing for different forms.

• To know concept of creativity in writing for mass media.

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 Topic Objective

• Basic understanding “Writing Backgrounder”.

• To know the basic concept of backgrounder.

• Various aspects of writing backgrounder.

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 Backgrounders

• Backgrounders provide a more detailed introduction to

issues of current interest

• Intended to allow you to explore topics of particular

interest to you in depth

• A backgrounder is a document outlining an issue.

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 News Backgrounders

• Features with detail on people and events in the news

• It can be a supplement to a hard news story on the front

page

• Should contain repercussions- how a situation has or will

affect people

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 Corporate Backgrounder

• A corporate backgrounder is a document outlining your

company.

• It is written for the media.

• Discusses the purpose of the company

• Ability of the company

• Basic points about the company

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 Corporate Backgrounder

• Company name

• Profile (what does it do?)

• USPs of the company

• Audience research (know who you are addressing?)

• Catering to which market

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 Key Facts

• Keep the backgrounder professional and straightforward.

• Stick to the facts.

• Consise and compile the all factor.

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 Course Outcome

• Students understand various aspects of Writing for mass

media.

• Students became aware about goal of media writier.

• Students came to know the process of writing for media.

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 Topic Outcome

• Students knew the basic of “Writing Backgrounders”.

• Students understood conceptual knowledge of News and

Corporate Backgrounder.

• Students gained various factors of backgrounder writing.

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 FAQ’S

• What is backgrounder?

• What is the role of news backgrounder?

• How backgrounders are important?

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 REFERENCES

• https://www.thebalance.com/backgrounder-example-
1360711

• https://www.thebalance.com/what-is-a-backgrounder-and-
how-do-i-write-one-1360492

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