Professional Documents
Culture Documents
16MBA21
Introduction
Southwest Airlines,Dallas,US
• 1971 first flight – 1990 crossed billion dollar
revenue.
• Short-haul, high-frequency, no-frills, low-cost
player.
• Passenger can carry own foods, no reserved
seats.
• Consistently delivering the profits.
• “Employee comes first”- Key for success.
• Fun loving service oriented culture.
• Flight delays management.
Southwest Airlines,Dallas,US
• Some time manager work as baggage
handlers, ticket agents and flight attendants.
• Creative to solve their own problems.
• Special celebration day “Halloween &
valentine day” special dresses.
• Generous profit sharing
S & S Law firm
• Head office located in Delhi.
• Sinha – Senior Manager.
• Since 1950 firm was very successful.
• High turnover has observed in Southern Branch
(Bangalore)
• Salary survey revealed they are good pay
masters.
• Sinha has deputed to Bangalore branch.
• He met four senior Managers in Bangalore.
S & S Law firm
• Krishna,46 – Lack of dedication, fails to appreciate
career opportunities.
• Gowda,52- Complains against lack of meaningful
feedback on their perforamance,open door policy.
• Manohar,39-Non-relevant training & it is dull training
and acted as per Delhi instructions.
• Shobha,35-Root of the problem was absence of HR.
• When proposal sent to Delhi it has been rejected.
a. Need HR Dept?
b. How would you convince MD?
c. Organisation Structure?
Practical Components:
• Give a case and ask the students to prepare the recruitment
advertisement for a newspaper.
• Expose students to standard selection tests followed in various
sectors.
• Exploring training and development practices.
• Exploring performance appraisal practices in various sectors.
• Exploring employee separation practices.
• Give a job analysis case and ask the students to prepare job
description and job specification.
• Ask the students to prepare an appointment letter for the post
of office manager of a company known to you.
RECOMMENDED BOOKS:
• Human Resources Management: A South Asian Perspective,
Denski/Griffin/SarkarCengage Learning, 2012.
• Human Resource Management – Rao V. S. P, Excel BOOKS, 2010
• Human Resource Management - Lawrence S. Kleeman, Biztantra , 2012.
• Human Resource Management – Dr. T.P Renuka Murthy HPH
REFERENCE BOOKS:
• Human Resource Management - John M. Ivancevich, 10/e, McGraw Hill.
• Human Resource Management in practice - Srinivas R. Kandula, PHI, 2009
• Managing Human Resources - Luis R Gomez-Mejia, David B. Balkin, Robert L.
Cardy,6/e, PHI, 2010.
• Human Resource Management & Industrial relations, P.Subba Rao, Himalaya
Publishing House, Mumbai.
• Human Resource Management – Aswathappa K HPH
Module 1
Recruitment Searching
Job Screening
Planning Activation
Vacancies Applicant Potential To
• Numbers “Selling”
Pool Hires Selection
• Type • Message
• Media
30
Module 7
• Industrial Relations: Overview of industrial
relations and industrial conflict.
• Industrial disputes: preventive and settlement
machinery, collective bargaining, industrial
relations scenario: current issues and future
challenges.