Sony Corporation is a Japanese multinational conglomerate corporation

headquartered in Kōnan, Minato, Tokyo. Its diversified business includes

consumer and professional electronics, gaming, entertainment and
financial services. The company is one of the leading manufacturers of
electronic products for the consumer and professional markets.
(TPS)TRANSACTION PROCESS SYSTEM
• A Transaction Processing System (TPS)
is a type of information system that
collects, stores, modifies and retrieves
the data transactions of an enterprise.
• These data provide the inputs into the
organization’s database. They are also
the inputs to the functional
information systems, decision support
systems, customer relationship
management, knowledge
management, knowledge
management and e-commerce.
• TPS have to handle high volume and
large variations in volume efficiently,
avoid errors and downtime, record
results accurately and securely and
maintain privacy and security.
(FAIS)FUNCTIONAL AREA INFORMATION
SYSTEM
• The functional area information systems
provide information mainly to lower and
middle level managers in the functional
areas. They use the information to help
them plan, organize, and control
operations. The information is provided in a
variety of reports.
• FAIS support management by exception
reports by collecting and analyzing all data
that is required for the report.
• For example in a sales example,
management would establish sales quotas,
the company would implement FAIS that
collects and analyses all sales data.
• FAIS support ad hoc (on demand) reports
by providing drill-down reports, which
show a greater level of detail; key indicator
reports, which summarize the performance
of critical activities; and comparative
reports, which compare there
performances of different business units or
time periods.
(ERP)ENTERPRISE RESOURCE PLANNING
SYSTEM
• Enterprise resource planning systems
integrate the planning, management,
and use of all of an organizations
resources. The major objectives of ERP
systems are to tightly integrate the
functional areas of the organizations and
to enable information to floe seamlessly
across the functional areas. Tight
integration means that changes in one
functional area are immediately
reflected in all other pertinent functional
areas.
• Enterprise Resource Planning Systems
integrate the planning, management,
and use of an organizations resource.
The main objective is to tightly integrate
the functional areas of the organization
and to enable information to flow
seamlessly across the functional areas.
(CRM)CUSTOMER
RELATIONSHIP
MANAGEMENT SYSTEM
• Customer relationship management
includes various strategies and
techniques to maintain healthy
relationship with the organization’s
existing as well as potential customers.
Organizations must ensure customers are
satisfied with their products and services
for higher customer retention.
• There are 3 CRM applications SALES,
MARKETING, CUSTOMER SERVICE.
(SCM)SUPPLY CHAIN MANAGEMENT SYSTEM
• The supply chain refers to the flow of materials, information, money and services
from raw material suppliers through factories and warehouses to the end
customer.
• Supply chains also include the organizations and process that create and deliver
products, information, and services to end customers. Whereas the supply chain
management is to plan, organize, and optimize the supply chain’s activities.
• A typical supply chain, which links a company with its suppliers and its
distributors and customers, involves three segments: upstream, internal and
downstream.
• The supply chain links the
company with its suppliers,
distributors and customers. The
supply chain involves three main
segments:
1) Upstream – when sourcing or
pronouncement from external
suppliers occur
2) Internal – where packaging,
assembly, or manufacturing takes
place
3) downstream – where
distribution takes place, frequently
b external distributors.
PORTER’S MODEL
1.Competitive rivalry or competition (strong force)

2.Bargaining power of buyers or customers (strong

force)

3.Bargaining power of suppliers (moderate force)

4.Threat of substitutes or substitution (moderate

force)

5.Threat of new entrants or new entry (weak force)