Haleeb Foods

Limited (HFL)
Address:
135 Ferozepur Road, Lahore, Pakistan.
E-mail: info@haleebfoods.com
Introduction
 Haleeb Foods Limited, one of the largest
Dairy Processing company in Pakistan
 Haleeb Foods has the distinction of being
the first company in Pakistan to use Tetra
Pak’s novel packaging formats
 Haleeb Foods is committed to satisfy its
consumers with wholesome and healthy
food products of the highest international
standards
Introduction
 2nd largest processor capacity of various
milk processing companies
 As of fiscal 2006, its annual turnover is
Rs.9 Billion.
 Haleeb Foods has number of plants in all
over the country to provide Haleeb’s
quality products to maximum number of
consumers
Introduction
Haleeb Foods is the only food company
in Pakistan that has the following
international certifications of quality
and prestige:
 HACCP (in process controls for safer

products)
 ISO 9002 (better quality for greater

customer satisfaction)
 ISO 14000 (environment-friendly

operations)
Introduction
 Now company contributed 54% to the
country’s packed milk market.
 Brands of HFL
Haleeb Candia
Dairy Queen Tea Max
Skimz Tropico
Good Day
History

 Haleeb Foods Ltd. Was incorporated on July

1st , 1984 under the name of Chaudhry Diaries
Ltd.
 With the capital of 46 Million and only with 150
employs
 Haleeb Foods was established in 1986. Since
then, it has continued to provide quality
products to its consumers with product and
packaging innovations
History

 The liquid milk was the first product of

Caudhry Diaries Ltd launched in the
market in 1985
 To compete in international market CDL
changes its name to Haleeb Foods Ltd in
1986 that shows that company doesn’t
only provides diary products but a range
of healthy foods
Company Products
Mission

 “Build Branded food business to improve

quality of life by offering tasty, affordable
and highly nutritional products to our
consumers while maximizing stake
holders' value”
Vision

 Most Innovative and fastest growing food

company offering products enjoyed in
“Every Home Every Day"
Core Values

 Enterprise
 Empowerment
 Accountability
 Trust
 Teamwork
 Key Individuals
Ilyas Muhammad Ch.
Chairman

Suleman Daud
Managing Director

GM Head GM GM GM GM GM Int GM GM
Tech
GM SC
IS Finance Marketing HR Sales Business Prd train

Mngr Mngr Mngr Mngr Grp Mngr Mngr Mn Cor

NSM
Tech MPD IS Finance Brand HR IM Gr I dr

Mngr Mngr Mngr Mngr Mn

Farm Accts Mkting IR Gr II

Mngr
Admin
Key Individuals
 Board of Directors
1. Ilyas Muhammad Chaudhry
2. Suleman Daud
3. Mian Muhammad Amjad
4. Saqib Ali
5. Muhammad Imran Amjad
6. Mrs. Nasrin Ilyas
7. Sh. Muhammad Rasheed
8. Muhammad Ishaque Khan
Key Individuals of HR

 GM HR
Omer Hassan Janjua
 Manger HR
Salman Nawazish
 Deputy HR Manager
Muhammad Nadeem Bhutta

Have an asset of more than 1500 employees

 Career Path

GM Human Resources

Manager Manager Manager

Human Resource IR Admin
Job Description

Manager Human Resources

 Direct reporting to GM and MD

 Masters degree with Human Resource
Management
Job Description

Knowledge and understanding of multiple

human resources disciplines and
principles including
 Employee relations
 Compensation
 Performance management
 Training and organizational development
Job Description
 Recruitment and retention
 Good interpersonal and Communication
skills
 Influencing skills with ability to balance
business needs with employee advocacy
 Hands on experience of implementing
and using Human Resource Information
System
Autonomy

 General Managers have autonomy to an

extent in the area whom they concern but
they need approvals from Managing
Director or CEO

 Varies from post to post

Physical Facilities, Benefits &
Incentives
 Mobile
 Conveyance facilities
 Vehicle (for GMs, MD)
 Fuel allowances
 Entertainment Allowances
 Medical benefits
 Home rent Allowances
Dress Code

 Dress code is Formal

Working Hours


9:00 pm To 5:00 pm
 1 hour break in routine except

Friday.
Paid Vacations
 10 Sick leaves
 10 Casual leaves
 20 Annual leaves
Turnover Rate of Employees

 8% to 11% per year

 Because HFL is not a multinational
company and employees mostly prefer
multinationals
 Low salary scales as compared to its major
competitors like Nestle
 Terminations are very few or rare and
occurs after a warning letter
Value of Employees
 Recognised through
Appraisals
Bonuses
Incentives
Promotions
 Employee satisfaction days are being held
to know their problems
Outlook of The Company

 Capture the whole market of packed food

not only in diary products but on the
whole
“Every home Every Day”
How to grow?

 Professionalism
 Loyalty
 Effectiveness
 Responsiveness
 Practice of core values of organization
Performance Evaluation

 Performance is evaluated on the bases of

different departmental tests
 Such as a supervisor level competency-
modelling model is designed in such a way
that it can be judged easily how many
competencies that supervisor has
Training and Development

 In HFL, Haleeb Institute of Training and

Development is working to fulfill the
training requirements of employees
 HR department responsible for designing
training modules for employees
 It prepares employees for higher
responsibilities with exceptional skills to
improve total organizations effectiveness
Job Security

 Job security is on the bases of

performance
 Warning letters issued to employs before
terminating them
Team Work

 Team work is one of the core values of

the company
 Work together as a team, accept
differences among people and share the
same values
 Methods, Strategies and
Techniques
 Build branded food business to improve quality of life
by offering tasty, sage, hygienically processed,
affordable, highly nutritional food products through
environment friendly processes to our customers
while maximizing stake holders' value.
 Meet the requirement of all relevant legislation and
regulation related to consumer satisfaction & safety,
environment and other applicable laws etc.
Methods, Strategies and
Techniques
 The first company in Pakistan to use Tetra
Pak’s novel packaging formats, Tetra Brick
Aspetic (TBA) and Tetra Fino Aseptic (TFA)
 HRIS is used
Why do employees work for the
organization?
 Not only for money but for the satisfaction
and congenial environment provided by
organization to employees
 Employees feel themselves an essential
part or the organization