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PROFILE OF ENTREPRENEUR
MBA in Finance
PRODUCT SPECIFICATIONS
Subway is a chain of QSR that offers a delicious variety of sandwiches, salads, wraps, beverages, cookies and desserts..
It offers wide range of assortments to its customers in terms of bread, sauces, cheese, vegetables and toppings.
Subway has placed itself on the health plank in the market.
MARKET RESEARCH
Major competitors in India are:
Mc Donalds KFC Pizza Hut Dominos And most importantly unorganized or local fast-food joints.
MARKET RESEARCH
Target customers: Students and Working people, mainly in the age group of 15-45 years.
Location selected: Nirmal Lifestyle Mall, Mulund.
GROWTH OF SUBWAY
Today there are 36,056 Subway Restaurants in 98 countries, out of which 247 restaurants are in India.
SUBWAY FRANCHISE
CATEGORY: Fast food restaurant AREA/ SPACE REQUIRED: 500sq.ft. approx.
SUBWAY FRANCHISE
ANTICIPATED RETURNS: 20% - 25% approx. PAYBACK PERIOD: 23 years approx. FRANCHISE TERM: 20 years
SOURCES OF FUNDS
Food License
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